If you're so brilliant- how come you can't identify your key customers? [electronic resource] : the essential guide to key account selection / Peter Cheverton.
By: Cheverton, Peter
Contributor(s): ebrary, Inc
Material type: TextSeries: If you're so brilliant- series: Publisher: London : Kogan Page, 2002Description: x, 146 p. : illSubject(s): Customer loyalty | Marketing -- Key accountsGenre/Form: Electronic books. DDC classification: 658.804 LOC classification: HF5415.122 | .C44 2002ebOnline resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
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e Book | ONLINE RESOURCE | HF5415.122 .C44 2002eb (Browse shelf) | Not for loan |
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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