Guide to business planning [electronic resource] / Graham Friend and Stefan Zehle.

By: Friend, Graham
Contributor(s): Zehle, Stefan | ebrary, Inc
Material type: TextTextPublisher: London : Economist in association with Profile Books, c2004Description: 281 p. : ill. ; 27 cmUniform titles: Economist. Subject(s): Business planningGenre/Form: Electronic books. DDC classification: 658.4012 LOC classification: HD30.28 | .F747 2004ebOnline resources: An electronic book accessible through the World Wide Web; click to view Summary: This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.
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Item type Current location Call number Status Date due Barcode
e Book ONLINE RESOURCE
HD30.28 .F747 2004eb (Browse shelf) Not for loan

At head of title: The Economist.

Includes bibliographical references and index.

This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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