Handbook of online marketing research [electronic resource] / Joshua Grossnickle, Oliver Raskin.
By: Grossnickle, Joshua
Contributor(s): Raskin, Oliver | ebrary, Inc
Material type:
TextPublisher: New York : McGraw-Hill, c2001Description: xxi, 433 p. : ill ; 24 cmOther title: Online marketing researchSubject(s): Internet marketing | Marketing -- Databases | Marketing research -- Computer network resources | InternetGenre/Form: Electronic books. DDC classification: 658.8/3/02854678 LOC classification: HF5415.1265 | .G76 2001ebOnline resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| e Book | ONLINE RESOURCE | HF5415.1265 .G76 2001eb (Browse shelf) | Not for loan |
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| HF5415.1263 .S87 2006eb Strategic relevance of the marketing-sales interface | HF5415.1265 B59 2010 Brilliant online marketing : | HF 5415.1265 .C64 2001eb Capturing customers.com | HF5415.1265 .G76 2001eb Handbook of online marketing research | HF5415.129 .G67 2004eb The manager's guide to distribution channels | HF5415.13 .H518 2004eb The one-day marketing plan | HF5415.13 .J5878 2004eb Powerhouse marketing plans |
Includes index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2005. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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