International business : a managerial perspective / Ricky W. Griffin.
By: Griffin, Ricky W
Contributor(s): Pustay, Michael W
Material type:
TextPublisher: Reading, Massachussets : Addison-Wesley Pub (Sd), 1998Edition: 2nd edDescription: 808 p. ; 27 cmISBN: 0201857677; 9780201857672Subject(s): International businessDDC classification: 658.049 Online resources: Amazon.com | Amazon customer reviews Summary: This text presents a managerial approach to international business with an emphasis on skills development. This second edition includes a chapter on global marketplaces and business centres, with a focus on cultural and economic geography affecting international trade and investment. Pedagogical features include chapter vignettes, cases, summaries, review questions and Internet-based exercises. Over 1000 real company examples are used.
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Books | The MUA Library South C campus - Open Collection | STACK 2 | HD 62.4 .G75 1998 (Browse shelf) | 1 | Available | 2008-2130 |
Hardcover.
This text presents a managerial approach to international business with an emphasis on skills development. This second edition includes a chapter on global marketplaces and business centres, with a focus on cultural and economic geography affecting international trade and investment. Pedagogical features include chapter vignettes, cases, summaries, review questions and Internet-based exercises. Over 1000 real company examples are used.
There are no comments on this title.