| 000 -LEADER |
|---|
| fixed length control field |
05235nam a2200721 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
ASIN0072537140 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20100702020921.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100702s2003 xxu eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0072537140 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780072537147 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
KIM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415.32 |
| Item number |
.A76 2002 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8342 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Arnould, Eric J. |
| 9 (RLIN) |
7569 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Consumers / |
| Statement of responsibility, etc |
Eric J Arnould. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
[BOSTON] : |
| Name of publisher, distributor, etc |
McGraw-Hill/Irwin, |
| Date of publication, distribution, etc |
2004. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
896 p. ; |
| Dimensions |
26 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Hardcover. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Consumers, 2/e, by Arnould, Price and Zinkhan, analyses how and why consumers purchase and consume the way they do. It outlines both the individual and social factors that influence these processes. The text presents a global, behavioral, and multi-disciplinary coverage of consumer behavior. Consumers is praised as the most current text in the field in the areas of technology, research, and illustrative examples. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Market research. |
| 9 (RLIN) |
7570 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Sales & marketing. |
| 9 (RLIN) |
1131 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior - United States. |
| 9 (RLIN) |
7571 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer Behavior. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business & Economics. |
| 9 (RLIN) |
124 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business / Economics / Finance. |
| 9 (RLIN) |
131 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business/Economics. |
| 9 (RLIN) |
124 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business & Economics / Marketing / General. |
| 9 (RLIN) |
303 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business & Economics / Marketing / Research. |
| 9 (RLIN) |
7572 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing - Research. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer Behavior - General. |
| 9 (RLIN) |
1538 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
United States. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business, Accounting & Vocational: Textbooks & Study Guides. |
| 9 (RLIN) |
773 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Price, Linda. |
| 9 (RLIN) |
7573 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Zinkhan, George M. |
| 9 (RLIN) |
7574 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Amazon.com |
| Uniform Resource Identifier |
<a href="http://www.amazon.com/exec/obidos/ASIN/0072537140/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/0072537140/chopaconline-20</a> |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Amazon customer reviews |
| Uniform Resource Identifier |
<a href="http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0072537140">http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0072537140</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
|
