| 000 -LEADER |
|---|
| fixed length control field |
01301nam a2200313 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
ASIN1854180592 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
Ost |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20100414083015.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100414s1998 xxu eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1854180592 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781854180599 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
KIM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415 |
| Item number |
.S35 1998 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Sales and marketing. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
[S.l.] : |
| Name of publisher, distributor, etc |
Thorogood, |
| Date of publication, distribution, etc |
1998. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
299 p. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Business action pocketbooks. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Hardcover. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Pocket-sized reference tool focusing on the overall process of sales and marketing. It provides practical tips and techniques for successful market research, segmentation and planning, promoting, selling and exporting. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business & Economics / Marketing / General. |
| 9 (RLIN) |
303 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Sales & Marketing. |
| 9 (RLIN) |
1131 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Irwin, David. |
| 9 (RLIN) |
1518 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Business action pocketbooks. |
| 9 (RLIN) |
1519 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Amazon.com |
| Uniform Resource Identifier |
<a href="http://www.amazon.com/exec/obidos/ASIN/1854180592/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/1854180592/chopaconline-20</a> |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Amazon customer reviews |
| Uniform Resource Identifier |
<a href="http://www.chopac.org/cgi-bin/tools/azrev.pl?q=1854180592">http://www.chopac.org/cgi-bin/tools/azrev.pl?q=1854180592</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
|
