000 -LEADER |
fixed length control field |
01548cam a2200337ua 4500 |
001 - CONTROL NUMBER |
control field |
000022809430 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
Ost |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
19991214 .0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
950728s1995 enka b 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
gb 95030674 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780135153109 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0333625862 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
CaAEU |
Language of cataloging |
eng |
Modifying agency |
DLC |
Transcribing agency |
kim |
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Edition number |
20 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
-- |
2140 |
-- |
1862 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip. |
245 10 - TITLE STATEMENT |
Title |
Marketing : |
Remainder of title |
an introduction / |
Statement of responsibility, etc |
Gary Armstrong, and Philip Kotler |
250 ## - EDITION STATEMENT |
Edition statement |
9th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
London : |
Name of publisher, distributor, etc |
Pearson Education, |
Date of publication, distribution, etc |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiii, 644 p. : |
Other physical details |
ill. ; |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing. |
653 ## - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Armstrong, Gary. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
-- |
HF 5415 .K68 2009 |