| 000 -LEADER |
|---|
| fixed length control field |
00816nam a22002413a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000014884626 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
Ost |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
19951211 .0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
920511s1988 ilu||||| b ||1 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
87005288 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0030072786 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CaOHM |
| Language of cataloging |
eng |
| Transcribing agency |
CaOHM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415.2 |
| Item number |
.C49 1988 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
|---|
| -- |
759 |
| -- |
575 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Churchill, Gilbert A. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Basic marketing research / |
| Statement of responsibility, etc |
Gilbert A. Churchill, Jr. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Chicago : |
| Name of publisher, distributor, etc |
Dryden Press, |
| Date of publication, distribution, etc |
1988. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 765 p. : |
| Other physical details |
ill. ; |
| Dimensions |
27 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographies and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| -- |
HF 5415.2 .C49 1988 |
