Skinner, Steven J.
Marketing / Steven J. Skinner. - 2nd ed. - Boston : Houghton Mifflin Co., c1994. - xxxiii, 750, [49] p. : col. ill. ; 26 cm.
Includes bibliographical references and indexes.
039562147X (student bk.) 0395692431 (examination copy)
93078653
Marketing.
HF 5415 / .S55 1994
658.8
Marketing / Steven J. Skinner. - 2nd ed. - Boston : Houghton Mifflin Co., c1994. - xxxiii, 750, [49] p. : col. ill. ; 26 cm.
Includes bibliographical references and indexes.
039562147X (student bk.) 0395692431 (examination copy)
93078653
Marketing.
HF 5415 / .S55 1994
658.8