Oliver, Sandra.

Public relations strategy/ Sandra Oliver. - UK Kogan Page, 2001. - xv, 128 p. ; 24 cm. - PR in practice series . - PR in practice series. .

At foot of cover title: the Institute of Public Relations.

Includes bibliographical references and index.


Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2003.
Available via World Wide Web.
Access may be limited to NetLibrary affiliated libraries.

0749435410


Public relations.
Strategic planning.


Electronic books.

HD 59 / .O44 2001

659.2
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