Shaw, Stephen, 1950-
Airline marketing and management / Stephen Shaw. - 3rd ed. - London : Pitman, 1990. - ix, 259 p. : ill. ; 24 cm.
Cover title: Airline marketing & management.
Includes bibliography (p. 254) and index.
0273032089 £19.99 : CIP confirmed 0273032089 0273032089
027303208
Airlines--Marketing.
Aeronautics, Commercial--Marketing.
Airlines--Management.
HE 9781 / .S33 1990
387.740688
Airline marketing and management / Stephen Shaw. - 3rd ed. - London : Pitman, 1990. - ix, 259 p. : ill. ; 24 cm.
Cover title: Airline marketing & management.
Includes bibliography (p. 254) and index.
0273032089 £19.99 : CIP confirmed 0273032089 0273032089
027303208
Airlines--Marketing.
Aeronautics, Commercial--Marketing.
Airlines--Management.
HE 9781 / .S33 1990
387.740688