Schiffman, Leon G.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. - 7th ed. - Upper Saddler River, NJ : Prentice Hall, 1999. - p. cm.
Includes bibliographical references and index.
0130841293
99024486
Consumer behavior.
HF 5415.32 / .S35 1999
658.8/342
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. - 7th ed. - Upper Saddler River, NJ : Prentice Hall, 1999. - p. cm.
Includes bibliographical references and index.
0130841293
99024486
Consumer behavior.
HF 5415.32 / .S35 1999
658.8/342