Hiam, Alexander.
The portable MBA in marketing / Alexander Hiam, Charles D. Schewe. - New York : J. Wiley, c1992. - xiv, 464 p. : ill. ; 26 cm. - The Portable MBA series .
Includes bibliographical references (p. 451-452) and index.
047154728X : $24.95
91037515
Marketing--Management.
HF 5415.13 / .H47 1992
658.8
The portable MBA in marketing / Alexander Hiam, Charles D. Schewe. - New York : J. Wiley, c1992. - xiv, 464 p. : ill. ; 26 cm. - The Portable MBA series .
Includes bibliographical references (p. 451-452) and index.
047154728X : $24.95
91037515
Marketing--Management.
HF 5415.13 / .H47 1992
658.8