Lynch, Richard L.

Cases in European marketing / European marketing Richard Lynch. - London : Kogan Page, 1993. - 130 p. : ill. ; 24 cm.

Includes bibliographical references and index.

074941118X (pbk) : £13.95 : Formerly CIP

94143399

GB94-62334


Marketing--Case studies.--Europe

HF5415.12.E8 / L96 1986

658.8/0094

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