Ghemawat, Pankaj E.

Strategy and the business landscape / Pankaj E Ghemawat. - 2nd ed. - New Delhi : Prentice Hall, 2006. - 159 p. ; 23 cm. - 3rd edition. . - 3rd edition. .

Paperback.

KEY BENEFIT : Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy. KEY TOPICS : Origins of strategy, mapping the business landscape, creating competitive advantage, anticipating competitive dynamics, sustaining superior performance, and choosing a corporate scope. MARKET : This text is designed to help managers and business professionals master a body of analytical tools and develop an integrative point of view when making strategic choices.

0136015557 $69.00 9780136015550


Business information systems.
Business strategy.
Management decision making.
Corporate Planning.
Business & Economics.
Business / Economics / Finance.
Business/Economics.
Business & Economics / Strategic Planning.
Strategic Planning.
Competition.
Industrial management.
Management & Business: General.

658.4012

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