Macmillan, Hugh.
Strategic management : process, content, and implementation / Hugh Macmillan. - Oxford : Oxford University Press, USA, 2001. - 384 p. ; 25 cm.
Paperback.
This textbook provides concise yet thorough coverage of the subject. Going beyond the scope of other management texts, it takes practice into account as well as the academic literature, and gives full weight to the real-life problems of implementing strategy.
0198782292 $74.00 9780198782292
Strategic Planning.
Strategic Management.
658.4012
Strategic management : process, content, and implementation / Hugh Macmillan. - Oxford : Oxford University Press, USA, 2001. - 384 p. ; 25 cm.
Paperback.
This textbook provides concise yet thorough coverage of the subject. Going beyond the scope of other management texts, it takes practice into account as well as the academic literature, and gives full weight to the real-life problems of implementing strategy.
0198782292 $74.00 9780198782292
Strategic Planning.
Strategic Management.
658.4012