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Saxena,Rajan

Marketing management / Rajan Saxena - 3ed ed. - Tata McGraw-Hill: New Delhi, 6 - 819 : col. ill. ; 29 cm.

Includes bibliographical references (p. 435-451) and index.

ISBN: 9780070599536

LCCN: 2002037077

Subjects--Topical Terms:
Marketing--Management.

LC Class. No.: HF 5415.13 / .S29 2003

Dewey Class. No.: 658.8

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