The MUA Library catalog

Normal view MARC view ISBD view

Perreault, William D.

Basic marketing : a marketing strategy planning approach / William D. Perreault. - 16th ed. - Boston Irwin/McGraw-Hill, 2008. - 800 p. ; 28 cm.

Hardcover.

ISBN: 9780071286374 $145.63 9780071286374

Subjects--Topical Terms:
Business/Economics.
Business, Accounting & Vocational: Textbooks & Study Guides.
Sales & marketing.
Business / Economics / Finance.
Business & Economics.
Management.
Marketing.
Business & Economics / Marketing / General.
Marketing - General.

LC Class. No.: HF 5415.13 / .P47 2008

Dewey Class. No.: 658.8

Print
Add to your cart (remove)
Suggest for purchase
Save record
- BIBTEX
More searches