David, Fred R.

Strategic management : concepts and cases / Fred R. David. - 10th ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, c2005. - xxxii, 432 p. : ill. ; 26 cm.

Includes bibliographical references and indexes.

0131503464

2004044527


Strategic planning.
Strategic planning--Case studies.

HD 30.28 / .D38 2005

658.4/012

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