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Kotler, Philip.

Marketing management / Philip Kotler and Kevin Lane Keller. - 13th ed. - New Delhi: PHI Learning Private Limited, 2009. - 662 p. ; 28 cm. - 12th edition. . - 12th edition. .

ISBN: $166.67 9788120335707

Subjects--Topical Terms:
Marketing - Management.
Textbooks.
Marketing - General.

LC Class. No.: HF 5415.13 / .K68 2009

Dewey Class. No.: 658.8

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