Ferraro, Gary P.

The cultural dimension of international business / Gary P. Ferraro. - 4th ed. - Upper Saddle River, NJ : Prentice Hall, c2002. - x, 214 p. : ill. ; 23 cm.

Includes bibliographical references (p. 199-206) and index.

0130903272

00067759


International business enterprises--Social aspects.
Intercultural communication.
Technical assistance--Anthropological aspects.

HD 2755.5 / .F47 2002

302.3/5

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