Grossnickle, Joshua.
Handbook of online marketing research [electronic resource] / Online marketing research Joshua Grossnickle, Oliver Raskin. - New York : McGraw-Hill, c2001. - xxi, 433 p. : ill ; 24 cm.
Includes index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2005.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
$39.95
Internet marketing.
Marketing--Databases.
Marketing research--Computer network resources.
Internet.
Electronic books.
HF5415.1265 / .G76 2001eb
658.8/3/02854678
Handbook of online marketing research [electronic resource] / Online marketing research Joshua Grossnickle, Oliver Raskin. - New York : McGraw-Hill, c2001. - xxi, 433 p. : ill ; 24 cm.
Includes index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2005.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
$39.95
Internet marketing.
Marketing--Databases.
Marketing research--Computer network resources.
Internet.
Electronic books.
HF5415.1265 / .G76 2001eb
658.8/3/02854678