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Marketing / Eric N. Berkowitz ... [et al.].

Contributor(s): Material type: TextTextSeries: The Irwin series in marketingPublication details: Chicago, Ill. : Irwin, c1997.Edition: 5th edDescription: xxxii, 736 p. : col. ill. ; 29 cmISBN:
  • 0256189684
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF 5415 .K47 1997
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Holdings
Item type Current library Call number Status Barcode
Books KISAJU MAIN CAMPUS - Open Collection HF 5415 .M37 1997 (Browse shelf(Opens below)) Available 2001-0010
Books The MUA Library South C campus - Open Collection HF 5415 .M37 1997 (Browse shelf(Opens below)) Available 2001-0008

Includes bibliographical references (p. 674-695) and indexes.

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