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1. E-commerce / Jeffrey F. Rayport, Bernard J. Jaworski.

by Rayport, Jeffrey F | Jaworski, Bernard J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : McGraw-Hill/Irwin MarketspaceU, c2001Other title: Ecommerce.Online access: Publisher description | Table of contents Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5548.32 .R39 2001] (1).

2. Cybermarketing : how to use the Internet to market your goods and services / Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi.

by Bickerton, Pauline | Bickerton, Matthew | Pardesi, Upkar | Chartered Institute of Marketing.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Oxford ; Boston : Butterworth-Heinemann, 2000Online access: Publisher description | Table of contents Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.1265 .B53 2000] (1).

3. Web advertising [electronic resource] :new forms of communication on the Internet / Anja Janoschka.

by Janoschka, Anja | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: not fiction Publisher: Philadelphia, PA : John Benjamins, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: [Call number: HF6146.I58 J365 2004eb] (1).

4. Proven tactics in online advertising [electronic resource] :13 case studies and practical advise.

by MarketingSherpa, Inc | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: not fiction Publisher: Selma, N.C. : MarketingSherpa, Inc., 2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: [Call number: HF6146.I58 P76 2003eb] (1).


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