The MUA Library catalog › Results of search for 'su,wrdl: "Marketing."'

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	1.	Airline marketing and management / Stephen Shaw. by Shaw, Stephen, 1950-. Edition: 3rd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: London : Pitman, 1990Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HE 9781 .S33 1990] (2). Place hold Add to cart (remove)
	2.	Analysis for marketing planning / Donald R. Lehmann. by Lehmann, Donald R \| Winer, Russell S. Edition: 7th ed.Material type: Book; Format: print Publisher: Boston : McGraw Hill Higher Education, 2008Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .L44 2008] (4). Place hold Add to cart (remove)
	3.	Are books different? : marketing in the book trade / Alison Baverstock. by Baverstock, Alison. Material type: Book; Format: print ; Literary form: not fiction Publisher: London : Kogan Page, 1993Availability: Items available for loan: The MUA Library South C campus [Call number: Z 283 .B38 1993] (1). Place hold Add to cart (remove)
	4.	Basic marketing / William D. Perreault Jr. by Jr., William D. Perreault \| Cannon, Joseph P \| McCarthy, E. Jerome. Edition: 16th ed.Material type: Book; Format: print Publisher: Boston McGraw Hill Higher Education, 2007Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .C36 2007] (1). Place hold Add to cart (remove)
	5.	Basic marketing / William D. Perreault. by Perreault, William D \| McCarthy, E. Jerome \| Perreault, Jr., William. Edition: 12th ed.Material type: Book; Format: print Publisher: Boston : McGraw Hill/Irwin, 1996Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415.13 .M33 1996] (3), The MUA Library South C campus [Call number: HF 5415.13 .M33 1996] (1). Place hold Add to cart (remove)
	6.	Basic marketing : William D. Perreault Jr.a marketing strategy planning approach / by Jr., William D. Perreault \| Cannon, Joseph P \| McCarthy, E. Jerome. Edition: 17th ed.Material type: Book; Format: print Publisher: Boston : McGraw Hill Higher Education, 2009Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415.13 .P47 2009] (2), The MUA Library South C campus [Call number: HF 5415.13 .P47 2009] (3). Place hold Add to cart (remove)
	7.	Basic marketing : William D. Perreault.a marketing strategy planning approach / by Perreault, William D \| Cannon, Joseph P., Ph.D \| McCarthy, E. Jerome. Edition: 16th ed.Material type: Book; Format: print Publisher: Boston Irwin/McGraw-Hill, 2008Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415.13 .P47 2008] (3), The MUA Library South C campus [Call number: HF 5415.13 .P47 2008] (2). Place hold Add to cart (remove)
	8.	Basic marketing : a global-managerial approach / E. Jerome McCarthy. by McCarthy, E. Jerome \| Jr., William D. Perreault. Edition: 11th ed.Material type: Book; Format: print Publisher: Boston : McGraw-Hill Inc.,US, 1992Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .M33 1993] (3). Place hold Add to cart (remove)
	9.	Basic marketing research / Gilbert A. Churchill, Jr. by Churchill, Gilbert A. Material type: Book; Format: print ; Literary form: not fiction Publisher: Chicago : Dryden Press, 1988Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.2 .C49 1988] (1). Place hold Add to cart (remove)
	10.	Business marketing management / Michael Hutt. by Hutt, Michael \| Speh, Thomas W. Edition: 9th ed.Material type: Book; Format: print Publisher: Australia : Thomson Learning, 2007Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .H88 2007] (2). Place hold Add to cart (remove)
	11.	Business marketing strategy : cases, concepts and applications / V. Kasturi Rangan. by Rangan, V. Kasturi \| Shapiro, Benson P \| Moriarity, Rowland T., Jr. Material type: Book; Format: print Publisher: Chicago : Richard D Irwin, 1994Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .R36 1995] (1). Place hold Add to cart (remove)
	12.	Business-to-business marketing management : a global perspective / Jim Blythe, Alan Zimmerman. by Blythe, Jim \| Zimmerman, Alan S, 1942-. Edition: 1st ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: London : Thomson Learning, c2005Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .B59 2005] (1). Place hold Add to cart (remove)
	13.	Case problems in marketing [by] Kenneth Simmonds [and] David Leighton. by Simmonds, K. R. (Kenneth R.). Material type: Book; Format: print Publisher: [London] Nelson [1973]Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .S56 1973] (1). Place hold Add to cart (remove)
	14.	Competitive marketing / John O'Shaughnessey. by O'Shaughnessey, John. Edition: 2nd Edition ed.Material type: Book; Format: print Publisher: London : Routledge, 1989Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .O78 1988] (1). Place hold Add to cart (remove)
	15.	Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by Schiffman, Leon G \| Kanuk, Leslie Lazar. Edition: 3rd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1987Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.32 .S35 1997] (1). Place hold Add to cart (remove)
	16.	Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 8th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New York: McGraw-Hill/Irwin, c2008Other title: Consumer behavior & marketing strategy.Online access: Publisher description \| Table of contents only \| Contributor biographical information Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415.3 .P48 2008] (1), The MUA Library South C campus [Call number: HF 5415.32 .P48 2008] (4). Place hold Add to cart (remove)
	17.	Consumer psychology for marketing / Gordon Foxall. by Foxall, Gordon \| Goldsmith, Ronald E \| Brown, Stephen. Edition: 2nd ed.Material type: Book; Format: print Publisher: [S.l.] : Cengage Learning Business Press, 1998Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.32 .F69 1998] (1). Place hold Add to cart (remove)
	18.	Consumers / Eric J Arnould. by Arnould, Eric J \| Price, Linda \| Zinkhan, George M. Edition: 2nd ed.Material type: Book; Format: print Publisher: [BOSTON] : McGraw-Hill/Irwin, 2004Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415.32 .A76 2007] (4), The MUA Library South C campus [Call number: HF 5415.32 .A76 2007] (3). Place hold Add to cart (remove)
	19.	Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi. by Simchi-Levi, David \| Kaminsky, Philip \| Simchi-Levi, Edith. Edition: 3rd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Boston : McGraw-Hill/Irwin, c2008Online access: Table of contents only \| Publisher description \| Contributor biographical information Availability: Items available for loan: The MUA Library South C campus [Call number: HD 39.5 .S56 2008] (10). Place hold Add to cart (remove)
	20.	The essential personnel sourcebook / Ros Jay. by Jay, Ros. Material type: Book; Format: print Publisher: [S.l.] : Financial Times Prentice Hall, 1996Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5549 .J38 1996] (1). Place hold Add to cart (remove)
	21.	Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle. by Dillon, William R \| Firtle, Neil H \| Madden, Thomas J. Material type: Book; Format: print ; Literary form: not fiction Publisher: Homewood, IL ; Boston, MA : Irwin, c1993Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415.2 .D55 1993] (1), The MUA Library South C campus [Call number: HF 5415.2 .D55 1993] (1). Place hold Add to cart (remove)
	22.	Evaluating public relations : a best practice guide to public relations planning, research and evaluation / Tom Watson and Paul Noble. by Watson, Tom \| Noble, Paul. Edition: 2nd ed.Material type: Book; Format: print Publisher: New Delhi : Kogan Page, 2008Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HD 59 .W38 2008] (1). Place hold Add to cart (remove)
	23.	Exploring direct and customer relationship marketing / Martin Evans by Evans , Martin \| O'Malley, Lisa \| Patterson, Maurice. Edition: 2nd ed.Material type: Book; Format: print Publisher: [S.l.] : Cengage Learning Business Press, 2004Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.126 .E93 2004] (1). Place hold Add to cart (remove)
	24.	Foundations of marketing / David Jobber. by Jobber, David \| Fahy, John. Edition: 2nd ed.Material type: Book; Format: print Publisher: London: McGraw Hill Higher Education, 2006Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .F34 2012] (1). Place hold Add to cart (remove)
	25.	From knowledge management to strategic competence : measuring technological, market and organisational innovation / Editor Joe Tidd. Material type: Book; Literary form: not fiction Publisher: London : River Edge, NJ : Imperial College Press World Scientific Publishing Co., distributor, 2000Availability: Items available for loan: The MUA Library South C campus [Call number: HD 30.28 .K66 2000] (1). Place hold Add to cart (remove)
	26.	The fundamentals and practice of marketing / John Wilmshurst. by Wilmshurst, John \| CAM Foundation \| Institute of Marketing. Edition: 3rd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: London ; Boston : Butterworth-Heinmann, 1995Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415 .W55 1995] (1), The MUA Library South C campus [Call number: HF 5415 .W55 1995] (3). Place hold Add to cart (remove)
	27.	A guide to successful public relations / Colin Haynes. by Haynes, Colin. Material type: Book; Format: print Publisher: Glenview IL : Scott Foresman Trade, 1989Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HD 59 .H39 1989] (1). Place hold Add to cart (remove)
	28.	A handbook of advertising techniques / Tony Harrison. by Harrison, Tony. Material type: Book; Format: print Publisher: [S.l.] : Kogan Page Ltd, 1987Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5823 .H37 1987] (2). Place hold Add to cart (remove)
	29.	Hospitality marketing / Neil Wearne ; revised by Alison J. Morrison. by Wearne, Neil \| Morrison, Alison J. Material type: Book; Format: print ; Literary form: not fiction Publisher: Oxford : Butterworth-Heinemann, 1996Online access: Publisher description \| Table of contents Availability: Items available for loan: The MUA Library South C campus [Call number: TX 911.3 .W43 1996] (1). Place hold Add to cart (remove)
	30.	How to build a multi-level money machine : the science of network marketing / Randy Gage. by Gage, Randy \| Inc., Prime Concepts Group. Edition: Second Edition ed.Material type: Book; Format: print Publisher: Kansas: Prime Concepts Group Inc, 2001Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.126 .G35 2001] (2). Place hold Add to cart (remove)
	31.	How to hire and develop your next top performer : the five qualities that make salespeople great / Herbert Greenberg. by Greenberg, Herbert \| Greenberg, Herbert. Edition: 2nd ed.Material type: Book; Format: print Publisher: New Delhi : Tata McGraw-Hill, 2003Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5439.65 .G74 2003] (2). Place hold Add to cart (remove)
	32.	Industrial market research handbook / Paul Hague. by Hague, Paul. Edition: 3rd ed.Material type: Book; Format: print Publisher: London : Kogan Page, 1992Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.2 .H25 1992] (1). Place hold Add to cart (remove)
	33.	Integrated marketing communications : strategic planning perspectives / Keith J. Tuckwell. by Tuckwell, Keith J. (Keith John), 1950-. Material type: Book; Format: print ; Literary form: not fiction Publisher: Toronto : Pearson Prentice Hall, c2005Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.123 .T82 2004] (1). Place hold Add to cart (remove)
	34.	Intellectual property and development : lessons from recent economic research. by Keith E \| Fink, Carsten \| . Material type: Book; Format: print Publisher: New York : World Bank and Oxford University Press , 2005Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: K 1401 .I55 2004] (1). Place hold Add to cart (remove)
	35.	International marketing / Philip R. Cateora. by Cateora, Philip R. Edition: 9th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Chicago : Irwin/ McGraw-Hill, c1996Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 1009.5 .C35 1996] (4), The MUA Library South C campus [Call number: HF 1009.5 .C35 1996] (2). Place hold Add to cart (remove)
	36.	International marketing / Vern Terpstra, Ravi Sarathy. by Terpstra, Vern \| Sarathy, Ravi. Edition: 8th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Fort Worth : Dryden Press, c2000Availability: Items available for loan: The MUA Library South C campus [Call number: HF 1009.5 .T47 2000] (2). Place hold Add to cart (remove)
	37.	International marketing / Paliwoda, Stanley J. by Paliwoda, Stanley J \| Thomas, Michael J. Edition: 3rd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi: Viva Books c2002Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 1416 .P35 1993] (1), The MUA Library South C campus [Call number: HF 1416 .P35 1993] (1). Place hold Add to cart (remove)
	38.	International marketing strategy / Frank Bradley. by Bradley, Frank, 1942-. Edition: 5th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : FT/Prentice Hall, c2005Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 1416 .B72 2005] (2), The MUA Library South C campus [Call number: HF 1416 .B72 2005] (3). Place hold Add to cart (remove)
	39.	Internet marketing : strategy, implementation and practice / Dave Chaffey ... [et al.]. by Chaffey,Dave \| Chaffey, Dave, 1963-. Edition: 4th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Harlow, England ; New York : Financial Times/Prentice Hall, 2009Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.1265 .I57 2009] (1). Place hold Add to cart (remove)
	40.	Managerial marketing : strategy and cases / Martin L. Bell, Julian W. Vincze. by Bell, Martin L \| Vincze, Julian W. Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : Elsevier, c1988Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .B45 1988] (2). Place hold Add to cart (remove)
	41.	Marketing / Dhruv Grewal. by Grewal, Dhruv \| Levy, Michael. Edition: 1st ed.Material type: Book; Format: print Publisher: Boston: McGraw-Hill/Irwin, 2008Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .G74 2008] (2). Place hold Add to cart (remove)
	42.	Marketing : the core / Roger A. Kerin. by Kerin, Roger A. Material type: Book; Format: print Publisher: Bosto Irwin/McGraw-Hill, 2007Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .K47 2007] (1). Place hold Add to cart (remove)
	43.	Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter. by Churchill, Gilbert A \| Peter, J. Paul. Material type: Book; Format: print ; Literary form: not fiction Publisher: Burr Ridge, Ill. : Irwin, c1995Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .C49 1995] (2). Place hold Add to cart (remove)
	44.	Marketing : concepts and strategies / Sally Dibb ... [et al.]. by Dibb, Sally. Edition: 3rd European ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Boston ; London : Houghton Mifflin, c1997Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .M37 1997] (1). Place hold Add to cart (remove)
	45.	Marketing : an introductory text / Michael J. Baker. by Baker, Michael John. Edition: 6th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Houndmills, Basingstoke, Hampshire : Macmillan Business, 1996Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.13 .B35 1996] (5). Place hold Add to cart (remove)
	46.	Marketing : an introductory text / Martin Christopher and Malcolm McDonald. by Christopher, Martin \| McDonald, Malcolm. Material type: Book; Format: print ; Literary form: not fiction Publisher: Houndmills, Basingstoke : Macmillan Business, 1995Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .C57 1995] (1). Place hold Add to cart (remove)
	47.	Marketing : an introduction / Gary Armstrong, and Philip Kotler by Kotler, Philip \| Armstrong, Gary. Edition: 9th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: London : Pearson Education, 2009Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415 .K68 2009] (3). Place hold Add to cart (remove)
	48.	Marketing : the core / Roger A. Kerin. by Kerin, Roger A. Material type: Book; Format: print Publisher: Boston : Irwin/McGraw-Hill, 2007Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUS [Call number: HF 5415 .K47 2007] (2), The MUA Library South C campus [Call number: HF 5415 .K47 2007] (6). Place hold Add to cart (remove)
	49.	Marketing channels : Bert Rosenbloom.a management view / by Rosenbloom, Bert. Edition: 6th ed.Material type: Book; Format: print Publisher: [S.l.] : Harcourt Brace College Publishers, 1998Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.129 .R67 1999] (1). Place hold Add to cart (remove)
	50.	Marketing communications / Chris Fill. by Fill, Chris. Edition: 3nd ed.Material type: Book; Format: print Publisher: Harlow : Prentice Hall, 2002Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: The MUA Library South C campus [Call number: HF 5415.123 .F55 2002] (1). Place hold Add to cart (remove)

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