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Marketing management / Philip Kotler.

By: Kotler, Philip.
Material type: materialTypeLabelBookSeries: 12th edition: Publisher: Upper Saddle River, NJ : Prentice Hall, 2009Edition: INTERNATIONAL EDITION.Description: 718 p. ; 28 cm.ISBN: 0131357972; 9780131357976.Subject(s): Marketing - Management | Textbooks | Business & Economics / Marketing / General | Marketing - Product Management | Marketing - General | Economics, finance, business & management | Sales & marketing | Business & Economics | Business/Economics | Management | Marketing | Business, Accounting & Vocational: Textbooks & Study GuidesDDC classification: 658.8 Online resources: Amazon.com | Amazon customer reviews
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