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Strategic management : process, content, and implementation / Hugh Macmillan.

By: Contributor(s): Material type: TextTextPublication details: Oxford : Oxford University Press, USA, 2001.Description: 384 p. ; 25 cmISBN:
  • 0198782292
  • 9780198782292
Subject(s): DDC classification:
  • 658.4012
Online resources: Summary: This textbook provides concise yet thorough coverage of the subject. Going beyond the scope of other management texts, it takes practice into account as well as the academic literature, and gives full weight to the real-life problems of implementing strategy.
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Item type Current library Call number Copy number Status Barcode
Books The MUA Library South C campus - Open Collection HD 30.28 .M33 2000 (Browse shelf(Opens below)) 1 Available 2007-4365

Paperback.

This textbook provides concise yet thorough coverage of the subject. Going beyond the scope of other management texts, it takes practice into account as well as the academic literature, and gives full weight to the real-life problems of implementing strategy.

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