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Fundamentals of creative advertising [electronic resource] : an introduction to branding / Caroline Barfoot, Ken Burtenshaw, Nic Mahon.

By: Contributor(s): Material type: TextTextSeries: AVA academiaPublication details: Lausanne, Switzerland : AVA Academia, 2006.Description: 183 p. : ill. (chiefly col.)Subject(s): Genre/Form: LOC classification:
  • HF5415.1255 .B37 2006eb
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