Subliminal advertising : what you see is what you get / Timothy E. Moore.
By: Moore, Timothy E.
Contributor(s): Key, Wilson Bryan.Material type: BookSeries: York University (Toronto, Ont.). York University Department of Psychology reports: no. 109.Publisher: Toronto, Ont. : York University, Dept. of Psychology, 1981Description: 31 p.Subject(s): Advertising -- Psychological aspects | Motivation (Psychology)
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Includes bibliographical references.
A discussion of ads and subliminal messages. Young people are conditioned by these ads. Guest is Wilson Brian Key, author of "Subliminal Seduction". Discusses various images implanted in the unconscious mind, usually sexual or death images. An examination of hidden meaning and messages in lyrics of popular songs.