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International business : a managerial perspective / Ricky W. Griffin.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, NJ : Prentice Hall, 2005.Edition: 2nd edDescription: 688 p. ; 29 cmSubject(s): DDC classification:
  • 658.049
Online resources: Summary: This comprehensive overview of international business is divided into various business functions, making it clear and easy to understand. In every chapter â€Culture Quest Insightsâ€? into culture, geography, and business lead readers to a multi-media experience of a certain country or region that provides useful information on the impact of culture on business. Cases specific to each region or country add to the total reading experience. Topics covered include: the world's marketplaces, the international environment, managing international business and business operations. For CEOs, managers, and other executives who need to understand the cultural mores of the global societies with which they do business.
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Item type Current library Collection Call number Copy number Status Barcode
Books KISAJU MAIN CAMPUS - Open Collection STACK 2 HD 62.4 .G75 2005 (Browse shelf(Opens below)) 3 Available 2008-2145

This comprehensive overview of international business is divided into various business functions, making it clear and easy to understand. In every chapter â€Culture Quest Insightsâ€? into culture, geography, and business lead readers to a multi-media experience of a certain country or region that provides useful information on the impact of culture on business. Cases specific to each region or country add to the total reading experience. Topics covered include: the world's marketplaces, the international environment, managing international business and business operations. For CEOs, managers, and other executives who need to understand the cultural mores of the global societies with which they do business.

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