International business : the challenge of global competition W/ cesim access card / Donald Ball.{et-al}
Material type:
TextPublication details: Boston McGraw-Hill/Irwin, 2008Edition: 11th edDescription: 623 p. ; 28 cmISBN: - 0073530166
- 9780073530161
- 658.049
- HD62.4 .B84 2008
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
| Books | The MUA Library South C campus - Open Collection | STACK 2 | HD 62.4 .I58 2008 (Browse shelf(Opens below)) | 2 | Available | 2009-9760 |
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| HD 62.4 .H63 2006 International management : | HD 62.4 .I58 2007 International management : | HD 62.4 .I58 2008 International business / | HD 62.4 .I58 2008 International business : | HD 62.4 .I58 2010 International business / | HD 62.4 .M67 2011 Corporate entrepreneurship and innovation : | HD 62.4 .M67 2011 Corporate entrepreneurship and innovation : |
Hardcover.
International Business: The Challenge of Global Competition, 11th Edition , by Ball, McCulloch, Geringer, Minor and McNett continues to be the most objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of five authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing –a claim no other text can make. In addition, each new copy of International Business, 11e includes access to CESIM –an interactive IB simulation developed for industry professionals. Ball, et al is the only textbook on the market which features access to CESIM. Only Ball, McCulloch, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.
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