Exploring corporate strategy :
Johnson, Gerry.
Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes and Richard Whittington - 8th ed. - Harlow, England : FT Prentice Hall, 2008. - 920 p. ; 27 cm. - 8th edition. . - 8th edition. .
Paperback.
Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases), Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
9781405887335
Business information systems.
Business strategy.
Management decision making.
Corporate Planning.
Business & Economics.
Business / Economics / Finance.
Business/Economics.
Business & Economics / Strategic Planning.
Strategic Planning.
Business, Accounting & Vocational: Textbooks & Study Guides.
658
Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes and Richard Whittington - 8th ed. - Harlow, England : FT Prentice Hall, 2008. - 920 p. ; 27 cm. - 8th edition. . - 8th edition. .
Paperback.
Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases), Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
9781405887335
Business information systems.
Business strategy.
Management decision making.
Corporate Planning.
Business & Economics.
Business / Economics / Finance.
Business/Economics.
Business & Economics / Strategic Planning.
Strategic Planning.
Business, Accounting & Vocational: Textbooks & Study Guides.
658